Pixate release a framework that allow the mobile app developers to style their native applications using CSS, is today launching to the public after several months of beta testing with hundreds of developers.

Today, mobile design is very image-focused, explains company co-founder Paul Colton. “Graphic designers have to do everything with graphics and images, so there are often hundreds if not thousands of images required [in mobile apps],” he explains. “It’s more that it’s a huge burden – a change in the UI requires that a new image be created that has to be added into the project, and the app has to be rebuilt. It’s a much more tedious process.”

With Pixate, the designer can just focus on editing stylesheets, which can be independent from the project itself. The framework has two big pieces: the CSS for styling apps and a vector-scalable graphics engine behind the scenes. The technology can be integrated into an existing mobile app via an SDK.

Pixate is initially available for iOS applications, including those built using the usual tools (Xcode), as well as a few others which are popular among developers such as Ruby Motion, Xamarin’s MonoTouch, and of course, Appcelerator Titanium.